To motivate people, give them an opportunity to show their brilliance

  • Book - How to win friends and influence peopleBook - How to win friends and influence people

    Metadata:

    author: Dale Carnegie
    title: How to win friends and influence people




    proposes that people get motivated by challenges, as they give them a chance to showcase their expertise.
  • Competition additionally increases this effect (check arguments for intergroup and intragroup competition)
  • As a lot of the advice in Carnegie's book, this leads back to The deepest urge in human nature is the desire to feel importantThe deepest urge in human nature is the desire to feel important

    This quote stems from Dr. John Dewey, an American philosopher and psychologist, and appears in [[Book - How to win friends and influence people]].
    It explains both egoistic and altruistic beha...