Planning customer conversations 3 questions at a time keeps them focused

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  • Book - The Mom Test.. How to talk to customers and learn if your business is a good idea when everyone is lying to youBook - The Mom Test.. How to talk to customers and learn if your business is a good idea when everyone is lying to you

    Metadata:

    author: Rob Fitzpatrick

    title: The mom test: how to talk to customers and learn if your business is a good idea when everyone is lying to you

    Dat...
    suggests to always pre-plan the 3 most important things you want to learn from a specific type of customer.
  • At every point, specify which three questions seem to be the most important right now.
  • Doing so will keep your conversations focused and let you progress with your information gathering.