Make a famous character relatable in examples by keeping them anonymous

  • This is a technique I have seen Dale Carnegie use in Book - How to win friends and influence peopleBook - How to win friends and influence people

    Metadata:

    author: Dale Carnegie
    title: How to win friends and influence people




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  • He starts his chapter out by talking about an anonymous figure ("a young boy" or "a friend of mine"), which keeps the story relatable to the average reader. After the story concludes, the identity of the character is revealed ("Abraham Lincoln") to give the story more weight and credibility.
  • This technique circumvents a problem with using famous people as examples: They seem distant and hard to relate to, which might turn readers off. Using anonymity allows you to have the best of both worlds.